The parent company Feedback is a leading business to business research based consulting firm operating in the Indian market since 1985. Feedback consults primarily on client specific studies. Most studies are strategic in nature and typically address ‘Go- No Go’ concerns and identify key factors for a successful entry or presence in the market.

Feedback has undertaken over 1400 market research engagements across diverse industry sectors like Automotive, Chemicals & Plastics, Electricals & Electronics, Environmental control, Food, General Engineering, Healthcare, Heavy Engineering, Glass, Steel & Metals, Oil & Gas, Paper & Printing, IT, Telecom, Textiles, etc