The customer need addressed In this era of
globalization and competition, best weapon is information
– mainly competition data. It becomes crucial
to track competition – best practices, emerging
market trends, quarterly performance, market development
activities, new initiatives and other strategic moves
taken to enable effective decision making. Competition
/ Business intelligence monitoring can be done on quarterly,
half yearly or annually.
- Mapping and comparing financials
- Revenues, operating profit and
margins
- Break-up of segments and regions
- Any other specific financials
- Track activities undertaken
- Promotions
- Product launches
- Any developments
- Guidance provided by company
Why Competition Feedback from Feedback Global?
The Feedback global value in competition / business
intelligence for organisations:
- In most of its 1400 studies, Feedback
profiles competition players and sets out specific
company analysis. This is ‘par for the course’
across engagements. This is normally based on primary
and secondary information sources
- In cases, where the reliance is
on secondary information (particularly internet sources),
Feedback puts together the ‘best fit’
information from available sources (paid and free
access). This can be done as a one-off exercise or
as a regular track
- Feedback Global has signedup various
paid data sources like securities.com etc
- Since 1985, Feedback has built
capabilities to undertake such exercises for its clients
across industry segments
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